HP announced new printing solutions that enable small businesses to affordably produce marketing collateral in-house, increase productivity, and better manage their printing environments.

HP claims that its new Officejet business inkjet line delivers up to 50% lower cost per page than competitive laser printers. The expanded portfolio also includes new color HP LaserJet printers, supplies, and accessories as well as new monochrome HP LaserJet multifunctional printers.

HP’s new color printers and expanded line of specialty papers make it easy for small businesses to produce professional-quality color documents quickly and affordably in their offices. Over the next year, HP plans to make color printing even more affordable with new color LaserJet printers that deliver monochrome printing for the same price as in-class monochrome laser printers.

New color printing solutions optimized for small business marketing include:

• HP Officejet Pro L7590 All-in-One: Designed using HP’s Scalable Print Technology, this All-in-One prints laser-quality documents and offers duplexing, convenient flatbed scanning, copying, faxing, and built-in networking.
• HP Color LaserJet CP1515n/CP1518ni Printer series and HP Color LaserJet CM1312 MFP series: Offered with newly formulated HP ColorSphere toner that provides a wider range of colors, higher gloss, and improved photo resolution. Printers also ship with marketing resources such as HP Print View software that allows customers to view elaborate print jobs in advance and estimate document costs to avoid the frustration of unanticipated costs and reprints.
• HP Color LaserJet CP1215: Priced at $299, HP’s lowest-priced desktop color laser printer also features new HP ColorSphere toner

New productivity-enhancing HP business inkjet and monochrome LaserJet multifunctional printers include:

• HP Officejet J6400 All-in-One: Feature-rich printer/flatbed scanner/copier/fax with embedded wired and wireless networking and automatic two-sided printing.
• HP Officejet J4580 All-in-One: Delivers high-quality color documents for less than laser printers when used with HP Officejet inks and offers convenient printing, copying, faxing, and flatbed scanning in one device.
• HP Officejet J3600 All-in-One: Dependable printing, copying, scanning, and faxing.
• HP LaserJet M1319f MFP: HP’s lowest-priced monochrome laser MFP with printing, scanning, copying, and faxing capabilities.
• HP LaserJet M1522 MFP series: Delivering higher-end MFP features at a low price, this device includes a 50- sheet automatic document feeder, flatbed color scanning, and built-in networking.

http://www.infotrends.com/content/News/EPNews/2008/03/06/030408.11

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